Getting more into VRM

Posted on September 25th, 2009 by Tim

Vendor Relationship Management is hard to get your head round. It’s openness and data sharing taken to the extreme. It’s the fulfilment of user control. It’s what is left when the social revolution is won. To aid digestion I’m quoting here in full a text from Adriana Lukas, that she delivered back in June at [...]

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Social Web Literacy

Posted on July 15th, 2009 by Tim

Listening to a webinar from iCrossing’s VP Head of Social Media Antony Mayfield persuading brands to open up their IT and build a framework to help their businesses to be social. And not just from a marketing point of view – this has to be a holistic shift: a shift from corporate closed to social [...]

Filed under: change, knowledge, social | No Comments »

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