I’m writing this still reeling from my Twitter experience this morning! (geek) Flicking, as I usually do, between work and Tweetdeck (keeping in touch with the back channel) I started picking up on the #trafigura hash tag which had started trending. Things started moving more quickly and I noticed several people I’m following mentioning it. [...]
Filed under: change, knowledge | 1 Comment »
Wow! What a headline… what an historic day! Digital marketing geeks (like me) have long heralded the day when this would happen. Indeed as early adopters and believers in the positive, unitrusive, measurable nature of the internet we prophesied it. The Internet Advertising Bureau (IAB) informs us that, at 23% of all advertising, the £1.75bn spent online now exceeds [...]
Filed under: change, marketing, search | No Comments »
Simply unbelievable that a big brand like Tesco should decide to go and do something as far out as this! I mean can anyone quite envisage what the outcome of letting the world’s developers manipulate your inventory database from what is effectively a glorified grocery store! Amazing. Interestingly a few months ago now, one of [...]
Filed under: innovation, social | No Comments »
