Knowledge Management aka Social Media aka Cultural Change
Posted on February 26th, 2013 by Tim Aldiss
In his brilliant article over on Cognitive Egde today Dave Snowden ties together my great passions in a coherent way that reflects a point in the divergence of thinking that has been dawning on me. Having schooled in Social Media under the brilliant Antony Mayfield I’ve seen first hand how the simplest enterprise social network […]
Filed under: change, knowledge, social, social media | No Comments »
TED: Clay Shirky: How the Internet will transform gov’t
Posted on September 30th, 2012 by Tim Aldiss
It’s over on the great TED website but well worth personally archiving this fantastic and entertaining speech.
Filed under: change, social media | No Comments »
How the automotive sector can improve through #socmed
Posted on September 26th, 2012 by Tim Aldiss
Why is it that car dealerships – particularly used car dealers – have the reputation they do, of being untrustworthy, deceptive and dishonest? As sales people, they are not unlike sales people in clothes shops, the Mac store or the ice cream parlour: they attempt to up-sell by being charming and persuasive. But car sales […]
Filed under: social media | No Comments »
Social Marketing: selling your social soul
Posted on August 23rd, 2012 by Tim Aldiss
Gamification. Not only is it not a real word but it’s a misnomer. But it’s a clever misnomer as it tricks you into believing what you’re doing is fun. According to Wikipedia “Gamification is the integration of game mechanics or game dynamics into a website, service, community, campaign, or application in order to encourage people to […]
Filed under: change, cool stuff, Disruptive innovation, games, social media | No Comments »
Digital Trends in 2012
Posted on January 5th, 2012 by Tim Aldiss
I know – you are probably as fed up as I am with people saying stupid things like “it’ll be the year of mobile” (it will be honest!) but here is my favourite of the bunch as it is by far the most useful resource from a strategic planning point of view (IMHO). View more […]
Filed under: Digital media, social media, social networking, Strategy, technology, Web 2.0 | No Comments »
Social Media Activity Maps
Posted on November 14th, 2011 by Tim Aldiss
These maps created by Eric Fischer combine data from the photo-sharing website Flickr and the micro-blogging network Twitter. The orange dots represent pictures uploaded to Flickr, while the blue dots are tweets, and the white dots represent locations that have been both tweeted and uploaded to Flickr.
Filed under: photography, social media | No Comments »
Social Media Analogies
Posted on November 10th, 2011 by Tim Aldiss
People still very often struggle to explain social media especially in marketing circles. Analogies are very often the best way. The best analogy I have read for Social Media so far is from the great Marketing Week columnist Mark Ritson.
Filed under: social media | No Comments »
[VIDEO] Crowd sourcing: How do you engage those on the edge?
Posted on July 25th, 2011 by Tim Aldiss
Filed under: social media, social media marketing | No Comments »
Digital Strategy in 2011
Posted on January 24th, 2011 by Tim Aldiss
The start of a new year heralds a series of articles about predictions for digital trends 1, 2, 3 for the year ahead, but instead I thought I would summarise where I believe we are after the year gone by. It’s all too easy to start by thinking by platform. For example the last 5 […]
Filed under: SEO, social media, Strategy, user experience | No Comments »
Social Media access by Mobile Q3 2010
Posted on December 21st, 2010 by Tim Aldiss
Nothing like an up-to-date stat, and here’s one from eMarketer’s 2011 Digital Trends presentation showing how married mobile & social are.
Filed under: mobile, social media | No Comments »
