Brian Solis on Social Media and the SME
I’ve watched this Brian Solis video a couple of times as it’s a good one for beating SME’s into submission when it comes to doing Social Media. He’s also a stat-meister. Here are some of the best case studies he cites: The Creme Brulee Cart – tweets which street corner he is on in San […]
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How Digital Strategy is changing
It’s been a whirlwind visit to the Marketing Week live! event at London’s Olympia but there’s been enough time to see enough speakers to help crystallise some thoughts about how digital strategy for business is changing. I’ve been working with digital for 15 years now. I started out as a web designer and am now […]
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Marketing Week live! – Digital Strategy Panel – #MWL2010
I was fortunate enough to arrive just in time to catch the best panel of the day at the Marketing Week Live event today. It was a rare opportunity to hear the combined comments of some of the greatest strategic thinkers in the digital space right now in the UK. The panel included Julius Duncan […]
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Stephen Fry on the art of being happy [VIDEO]
Lovely sentiment here, particularly on why planning is important when establishing goals. STEPHEN FRY: WHAT I WISH I’D KNOWN WHEN I WAS 18 from Peter Samuelson on Vimeo.
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Learning about FBML
I’ve worked on several Social Media campaigns that have naturally gravitated towards Facebook as a popular social platform that affords familiar sharing functionality and presents the lowest barrier to entry i.e. everyones already on it. There are a lot of annoying things about Facebook, but the thing that’s been getting to me most (yes more […]
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Facebook, #likes, the Open Graph and what it means for agencies
So Facebook pretty much came straight out yesterday and said that they want to be the web yesterday at the F8 conference. It’s a bold statement but one which I believe they have a very real chance of nearing. What does it mean for agencies like Fresh Egg? Well there are a number of points […]
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The iPad launch and Google’s slice of Live Search
I do want one, and I am in the target market, but as a colleague of mine pointed out, it’s not actually a Mac, it’s still the iPhone OS, so it retains the control Apple want. In fact if I think about it too hard I don’t want one. That succinct marketing message stating that […]
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A prediction for 2010
Happy New Year! I’m slowly getting back into the headspace of my work – digital marketing. It’s actually odd to be ‘out-of-the-loop’ for 2 weeks, along with the rest of the world. Indeed there are some people out there doing strange things. For example Matt Cutts is actually signing out of digital media for a […]
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World’s First Crowdsourced Car Goes Into Production
Crowdsourcing is the ultimate form of handing control back to the people. Indeed it is this type of Glasnost that some people believe will be the way business manage to continue operating in the future. Here’s a cracking example which could save the motor industry. A new independent car company is rising from the ashes […]
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Can Social Media save Northern Ireland
It was with great sorrow that I listened to the news on Radio 4 as I drove to work this morning. An enormous bomb had been discovered in Northern Ireland at the end of a week that had seen 2 other episodes of planned or attempted violence which can only hint towards an escalation of trouble […]
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