Blog posts about: change

Here you'll find blog posts that I've written about change.

The Future Agency, by We Are Social

Really interesting view on convergence by Robin Grant of We Are Social. In his full post over on their blog he argues that branding social media activity is old hat now and just a no-go (a relief to hear) and that true user experience design will have to win (also fantastic to hear). Robin cites […]

Being an influencer in popular culture

From and via the wonderful Jailbreak blog INFLUENCERS FULL VERSION from R+I creative on Vimeo.

Social Media, Crowdsourcing & Crisis Management

This blog post was originally a guest post over at the Cubeworks blog – Nothing like starting with a bang! Here are 3 bleeding edge buzzwords of the modern age that have their own heady mix of excitement, confusion, science fiction & reality. I’m a Generation X’er and therefore grew up with the evolution […]

Transmedia: story telling, cross platform and beyond

I first read about transmedia in Wired, and since it seems I’ve been talking more and more about with people (anyone who can get their noodle round it) I thought I’d quote the parts from the article (all of which can be read here). Esther Robinson got off the R train in Astoria, Queens, and […]

HTML 5, Arcade Fire, and an impressive Google Chrome demo

HTML 5 is still under development as the next major upgrade to the language that supports the web. Amongst other things the new standard incorporates features like video playback and drag-and-drop that have been previously dependent on third-party browser plug-ins. With an impressive credit list the new Arcade Fire video is a cracking early example of what […]

Digital Darwinism – Booz & Co./Strategy + Business

I’m reading a 10 page article over on the fantastic Strategy + Business website of the global consulting company Booz & Co. and thought I’d share my thoughts and some snippets. The article is in reaction to a global survey conducted across the worlds advertising and marketing agencies and speak authoritatively about the challenges the industry […]

Black Swan Theory and the art of doing nothing

A book I have just added to my Amazon wishlist is Nassim Nicholas Taleb‘s The Black Swan: The Impact of the Highly Improbable. Here’s the synopsis from Wikipedia: The Black Swan Theory or “Theory of Black Swan Events” was developed by Nassim Nicholas Taleb to explain 1) the disproportionate role of high-impact, hard-to-predict, and rare events that […]

Lerdahl Law

Here’s a new concept that I hadn’t heard of before – Lerdahl Law. I read about it in the Times but of course can’t link to the article as it’s behind the paywall (here is the link if you have subscribed). The Times article is about a new phenomenon in cinema as pioneered (sic) by […]

How Digital Strategy is changing

It’s been a whirlwind visit to the Marketing Week live! event at London’s Olympia but there’s been enough time to see enough speakers to help crystallise some thoughts about how digital strategy for business is changing. I’ve been working with digital for 15 years now. I started out as a web designer and am now […]

Marketing Week live! – Digital Strategy Panel – #MWL2010

I was fortunate enough to arrive just in time to catch the best panel of the day at the Marketing Week Live event today. It was a rare opportunity to hear the combined comments of some of the greatest strategic thinkers in the digital space right now in the UK. The panel included Julius Duncan […]

Not in the least bit copyrighted by Tim Aldiss 2012