Tim’s Weekly Digital Marketing Digest: curation date March 25, 2011

SoundTracking: ‘Checking In’ With Music Weekly Design News – Resources, Tutorials and Freebies (N.78) Get Real-Time Transit Schedules When You Check In on Foursquare [APPS] Fail Bigger Cheaper: A Three Word Manifesto before i die… UK adspend sees "power shift" Push notification Paul Rutherford – Get Real (Happy House Mix) Fallout – The Morning After [...]

New Sci Fi novel shakes the publishing world #scifi

After an earthquake an eleven-year-old girl and her family wake in their home in California, to discover, along with the rest of the world, that the rotation of the earth has suddenly begun to slow. It may not be not be pure science fiction, but it certainly is a not-too-distorted future vision that is reminiscent [...]

The Future of the Book

From the great Design Thinking blog: The Future of the Book. from IDEO on Vimeo. Some folks in the New York office of IDEO have been thinking about the future of the book and how it shows up as an experience on tablets. They would love to get your reactions to the ideas. It is [...]

Tim’s Weekly Digital Marketing Digest: curation date March 11, 2011

Marketing Daily: Ford Flips Switch On E-Vehicle Facebook Page Shunned by teens: welcome to the bitter reality of brands on Facebook Fourth Wall Studios Gets $15 Million For Transmedia Production How To Add Facebook’s New “Insights For Websites” To Your WordPress Blog Movies Compressed into Barcodes HarperCollins’ Avon Impulse: Digital trendsetter? Inbound Marketing Attracts Millions [...]

Tim’s Weekly Digital Marketing Digest: curation date March 4, 2011

‘Sloppy Google’ Is Lazy And Incompetent, Like A Human Mahalo Lays Off Employees In Response To Google’s Anti-’Content Farm’ Moves Smarter search looks for influence rather than links Update: Massive Drops For “Content Farms” Kevin Rudolf – I Made It (feat. Birdman, Jay Sean & Lil Wayne) (Rockwell Remix) Zhana – Sanctuary Of Love (Basstones) [...]

The why’s and how’s of Attribution Analysis – Matthew Tod, CEO of Logan Tod

Hand in hand with social CRM and tracking engagement through your various social networks and channels, attribution modelling is nirvana for most people in marketing right now. The obvious signs of this nirvana are here, with businesses such as Tagman setting up, that at least in part look at attributing value to various different touch points [...]

Social CRM: The next big gold rush?

Beyond dealing with my extended friends in my own network I have often wondered what the best way is for brands to deal with what they might call ‘friends’ in their growing and presumably far more extensive and complex networks. So I’m sat here at the Technology for Marketing & Advertising show about to witness [...]

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